Head of Fulfillment & Performance Strategy

About the role

Eyefly Digital helps home service contractors get quality leads and guaranteed ROI by replacing ineffective marketing with a performance-driven system. It is looking for a Head of Fulfillment & Performance Strategy to lead advertising strategy, creative innovation and team performance. The position is remote, within the GMT-06:00 to GMT-04:00 time zone, with a stated compensation of USD 5,000 to 6,000 per month.

Key responsibilities

• Lead Meta advertising strategy across multiple client accounts, develop campaign concepts and test strategies, and coach the media buyer.
• Build structured creative testing frameworks, turn performance data into new creative ideas, and run localized, market-specific campaigns.
• Own client retention and satisfaction, proactively monitor client health and raise client lifetime value.
• Set expectations, run performance and strategy meetings, coach team members and help shape hiring and team development.
• Identify operational bottlenecks, improve workflows and use AI and automation to build a scalable operation.

Required profile

• 5+ years of experience in Meta Ads.
• +3 years in team leadership, performance marketing and agency management.
• Fluent English.

Required skills

• Proficiency in lead generation, direct response marketing and customer acquisition.
• Meta advertising and performance marketing.