CRM Manager - Remote

About the role

BairesDev is hiring a CRM Manager for its VIP Audiences & Experiences function. You will own CRM execution, building and automating outreach sequences for the highest-value relationships across existing clients, former clients and top-tier event audiences. Using Claude as your primary AI tool daily, you will combine CRM expertise with generative AI and automation to generate measurable sales pipeline. This is an individual-contributor role reporting directly to the Director of VIP Audiences & Experiences.

Key responsibilities

• Build and execute multi-touch outreach sequences across email, direct mail and event follow-up for VIP account segments.
• Build and maintain AI-assisted automation workflows connecting outreach, CRM and data enrichment tools.
• Use Claude daily for outreach copy, contact research, account intelligence and workflow logic.
• Track and report on pipeline outcomes: meetings booked, accounts expanded and revenue influenced.
• Own data enrichment workflows, keeping VIP contact records accurate, current and actionable.

Required profile

• 5+ years of experience in CRM, lifecycle marketing or outbound marketing.
• In-house experience at a US-based B2B company; agency or contractor work does not qualify.
• B2B SaaS or tech services industry experience.
• STEM or quantitative degree (Engineering, Math, Statistics, Economics, Data Science, Physics); strong non-STEM candidates with a proven data or numbers track record also considered.
• Advanced proficiency in English.

Required skills

• Outreach automation platforms such as Apollo, Clay, Lemlist, Reply.io or equivalent.
• Daily hands-on use of generative AI and LLM tools, with Claude strongly preferred; prompt engineering required.
• Automation workflows with Zapier, n8n or Make.com.
• CRM platform such as HubSpot, Salesforce or equivalent.
• Nice to have: B2B tech services, staffing or nearshore experience; C-suite or VP-level audience marketing; marketing analytics, copywriting or growth marketing background; Google Sheets.

What we offer

• 100% remote work from anywhere.
• Excellent compensation in USD or your local currency if preferred.
• Hardware and software setup for working from home.
• Flexible hours: create your own schedule.
• Paid parental leave, vacations and holidays.
• Mentorship, promotions and skill development in a multicultural environment.